
Your front desk closes at 5. Your phone keeps ringing.
Holdbreak builds an AI receptionist for your practice to pick up the calls your team can't get to, after hours and when every line is busy. Each receptionist is set up to book appointments into your calendar, take messages, and email your team a summary of each call.
Brightside Family Dental, this is the virtual assistant. How can I help?
A crown came loose. Can someone see me tomorrow?
Any swelling, bleeding that won't stop, or trouble breathing?
No, it just feels loose.
I have 9:00 AM tomorrow. Should I book it?
- 8:00
- 9:00Urgent visitSam Example (demo)
- 10:00
- 11:00
After-hours call, 9:47 PM
- Caller
- Sam Example (demo)
- Callback
- (555) 010-0142
- Reason
- Loose crown, no swelling
- Urgent check
- Instructions followed
- Booked
- Tomorrow, 9:00 AM
From the first ring to your front desk's inbox
How each call is planned to work once your receptionist is set up.
Pick up after hours and when lines are busy
Calls you forward reach your receptionist, which is set up to introduce itself as a virtual assistant for your practice.
IllustrationForwarded call9:47 PM, after hoursVirtual assistantBrightside Family Dental Fictional demoBrightside Family Dental, this is the virtual assistant. How can I help?
Hi, a crown came loose this evening. Can someone see me tomorrow?
I'm sorry to hear that. I can help you find a time. First, a few quick questions.
Illustration. Brightside Family Dental and all names, times and numbers are fictional demo data. Ask your urgent-care questions first
For pain or a broken tooth, it's designed to follow your emergency instructions before offering a time. For anything life-threatening, it's built to tell the caller to call 911.
IllustrationUrgent-care checkFrom the practice's emergency instructions- Swelling that affects breathing or swallowing?No
- Bleeding that won't stop?No
- Injury to the face or jaw?No
Next step: offer the earliest urgent slot.
If any answer is yes: tell the caller to call 911 or go to the nearest emergency room.
Illustration. Brightside Family Dental and all names, times and numbers are fictional demo data. Book the visit into your calendar
Set up to check open times in your connected calendar and book the slot the caller picks.
IllustrationPractice calendarTomorrowBooked8:009:0010:0011:0012:00UnavailableUrgent visitSam Example (demo)OpenUnavailableOpenIllustration. Brightside Family Dental and all names, times and numbers are fictional demo data. Email your team a summary
Once you're live, your team will get an email for each call: who called, why, and what was booked or needs a callback.
IllustrationCall summaryTo: [email protected]After-hours call, 9:47 PM
- Caller
- Sam Example (demo)
- Callback
- (555) 010-0142
- Reason
- Loose crown, no swelling
- Urgent check
- Instructions followed
- Booked
- Tomorrow, 9:00 AM
- Follow-up
- None requested
Illustration. Brightside Family Dental and all names, times and numbers are fictional demo data.

- Office hours
- Mon to Thu 8 AM to 5 PM, Fri 8 AM to 1 PM
- Visits to book
- CleaningExamUrgent visit
- Emergency instructions
- Ask about swelling, bleeding and injury first. Life-threatening: call 911.
- Questions it may answer
- Hours, directions
- Insurance and cost questions
- Take a message
- Summaries go to
- [email protected]
Set up around how your practice works
We configure each of these for your practice during setup.
Appointment requests
Set up to check open times in your connected calendar and book the slot the caller picks.
Messages and callbacks
Set up to take the caller's name, number, and reason for calling, then send it to your team.
Urgent calls
Configured with your emergency instructions. For anything life-threatening, it's built to tell the caller to call 911.
Common questions
Set up to answer questions about hours and directions, plus anything else you approve. When it doesn't know, it's designed to take a message.
We do the setup. You keep your number.
No new phone system and no software for your staff to learn.
Tell us about your practice
A short intake form covers your hours, the visits you want booked, and how to handle emergencies.
We build and test it
We set up the receptionist with your practice's details, connect your booking calendar, and test it before launch.
Turn on call forwarding
Send after-hours or unanswered calls to your Holdbreak line. We'll email setup steps for your phone carrier.
Read the call summaries
Once you're live, your team will get an email for each call: who called, why, and what was booked or needs a callback.
Call the demo receptionist
Talk to the receptionist for Brightside Family Dental, a fictional practice we set up for demonstrations.
Things to try when it opens
- Book a cleaning
- Ask about a toothache
- Leave a message for the office
Demo only. It won't book real appointments or use patient records.
Pricing for one practice location
Both plans include the same service and the same one-time setup fee. Choose how you'd like to be billed.
Monthly
Billed monthly
+ $2,940 one-time setup
Get started with MonthlyOpens an email to our team. We reply with next steps.
Annual
Billed annually
+ $2,940 one-time setup
Get started with AnnualOpens an email to our team. We reply with next steps.
Both plans include
- Setup: we build your receptionist, connect your booking calendar, and test it before launch
- After-hours and overflow call answering
- Booking into your connected calendar
- Messages and a call summary by email for each call
- Changes to hours and scripts on request
Billing and cancellation terms are shown at checkout. Questions first? Email [email protected].
Clear about what it is
Callers are told it's an AI
Each receptionist is set up to introduce itself as a virtual assistant for your practice.
Demos are labeled
Our demo practice, Brightside Family Dental, is fictional, and every mockup on this site is marked as an illustration.
Patient data waits for agreements
No practice will go live with patient calls until signed business associate agreements are in place. Security & privacy
Common questions
Do I need a new phone number?
No. You keep your number. Your carrier's call forwarding sends after-hours or unanswered calls to your Holdbreak line.
Does it replace my front desk?
No. It's meant for the calls your team can't get to: after hours, over lunch, or when every line is busy.
Will callers know they're talking to an AI?
Yes. Each receptionist is set up to introduce itself as a virtual assistant for your practice.
Which calendar will it book into?
We connect a booking calendar for your practice during setup. List what you use today on the intake form, and we'll confirm it's supported before you pay for setup.
How are dental emergencies handled?
We set it up with your emergency instructions. It's built not to give medical advice, and for anything life-threatening it's designed to tell the caller to call 911.
Can it answer insurance or cost questions?
No. It's designed not to check eligibility or quote prices. It's set up to take a message for your team instead.
How is patient information protected?
The demo uses no patient data. Before any practice goes live with patient calls, we'll have signed business associate agreements in place with the practice and with each vendor that handles call data. Details are on our Security & privacy page.
How long does setup take?
After you send the intake form, we build and test your receptionist and email forwarding steps. We confirm your go-live date once we've reviewed your details.
What does it cost?
$2,940 one-time setup, plus $770 per month billed monthly or $670 per month billed annually.
Can I cancel?
Billing and cancellation terms are shown at checkout. Questions before then? Email [email protected].
Is Brightside Family Dental a real practice?
No. It's a fictional practice used only for the demo.
Tell us what to improve
You tell us, we review it every week, it goes on the roadmap, we ship it, and we tell you what changed.
You tell us
Send a note with the form below, or email us.
We review it every week
We read the notes we receive in a weekly review.
It goes on the roadmap
If we take it on, it is added to the product roadmap.
We ship it
We build the change into the receptionist or the site.
We tell you what changed
Shipped work is listed below, with the date it landed.
What we've improved
In the demo, the receptionist now reads back the caller's requested date in full, including the month and the day, before it books a visit.
In the demo, after a caller leaves a message, the receptionist now says the message is not saved or sent anywhere.
In the demo, the receptionist can book the visit the caller picks into the connected demo calendar.
- In the next release
After-hours messages will name when that practice's office reopens, using the hours that practice gave us.

Give after-hours callers somewhere to go
Tell us about your practice and we'll take it from there.
Questions first?
Ask about your phones, your calendar or your setup, and the Holdbreak team will reply by email.
Email usSecurity & privacy
Read what the demo uses today and what will be in place before any practice goes live with patient calls.
Read the details